Hey guys! First off, let me introduce myself. My name is Allie and I am a publicity intern in the Burbank office. I am a junior at Loyola Marymount University and I have been interning here at Atlantic (along with semesters at Viva La Rock and Fueled By Ramen in both Burbank and New York) for 6 semesters (2 year anniversary in March! Woohoo!!).
As a publicity intern, I help out with clipping articles about our artists from newspapers, magazines, and online blogs. I also get to assist with regional press (when an artist is on tour- interviews, show reviews, etc about the tour). We have had a massive amount of artists in town over the past 2 months!
Mayday Parade and The Academy Is… came through on the Alternative Press Fall Ball Tour in mid-October, leaving us with interviews and acoustic performances galore! Anthony (the other publicity intern and super awesome dude) went with Mayday in the morning to do press, but in the afternoon the guys came back to the office to do an interview and a short acoustic performance with Alloy. I mainly made sure that the Alloy people were comfortable and had all that they needed. When the band came we had a nice little chat about tour, looked around the office and tried to figure out a fake record player that looked like a UFO.
Straight from the office, we headed over to the venue for interviews with McDonalds TV. Apparently, McDonalds is doing this awesome campaign with a bunch of musicians (including our own Carolina Liar) and the videos will be featured in McDonalds all across the nation. The Academy Is… did a short interview first in this clubroom in the back of the venue. It was a really awesome setting for it because it was dark, lit by chandeliers (and the camera’s lights) and had mirrors all over the walls. After getting Academy all set and taken care of, the Mayday guys got all mic’d up and they started their group interview about what inspired them, how was the writing process, fans on tour, etc. Then halfway through their interview, a fuse was blown and they had to restart :(. The guys were troopers and total sweethearts though. It makes work so much easier and more pleasant when the people are friendly and cooperative. The show was awesome, both bands put on a great performance with lots of energy!
A few weeks ago A Rocket to the Moon came through LA on the OP Tour with Boys Like Girls and had some press to do for the tour and their new album “On Your Side” that dropped early October. They had an acoustic performance and interview at Beta Records (little studio/label in Hollywood), which was totally awesome. The people that work there were totally awesome and the place was beautiful. They had a small little stage, where Rocket performed that had lights dripping from the ceiling. They played three songs, “She’s Killing Me”, “Dakota”, and the first single off the new album “Mr. Right”, which the band filmed a music video for in September (Anthony and I are in it as extras so you should check it out!). I didn’t get to watch their interview because I went to pick the guys up some food, but I heard it went great! Their show that night in downtown LA was awesome! The band sounded great and the audience loved them. The guys was really appreciative and friendly which once again made work feel more like play, plus they remembered meeting me in New York over the summer, which was a really nice surprise!
